Top SaaS Insights of the Week:
From the co-author of Traction a fabulous post on traction mistakes – why not learn from the expert? Save your startup from these – Gabriel Weinberg has witnessed them over and over again. “Most startups don’t fail at building a product. They fail at acquiring customers.”
What are the 3 aims of product onboarding? “As “obvious” as it may sound, it’s not that easy to craft a good “getting started” process.” Challenges, examples and shared thoughts and learnings courtesy of Aircall in SaaS: Challenges in creating an effective onboarding product.
With CRM technologies over two decades old what does the modern CRM look like? “Modern CRM strategies enable good customer experiences.” How do you modernize your CRM? This blog post from Kate Leggett of Forrester Research summarizes it in 5 steps.
“Understanding how the brain works, how emotions are more than half the experience, and how our brains are actively seeking negative experiences helps us create, design and innovate a better customer experience.” Jeannie Walters talks to changing customer behavior – your brain loves a story in an easily consumed slide format – no wonder it won Slideshare of the day!
Super SaaS Fundings of the Week:
The CrunchBase Monthly Investment Map has been compiled for July – $5.8B in venture fundings across the globe. And the CrunchBase Weekly Investor Leaderboard is interesting as well – the top investor of the week – New Enterprise Associates.
Leanplum – An A/B testing service for iOS and Android apps raised $4.8M in Series A funding
Jet – A stealthy ecommerce company raised $55M in an Initial Round of funding
Decision Lens – Collaborative decision making software raised $4.4M in Venture funding
Knoa – Leading provider of enterprise and cloud solutions in user experience and workforce optimization software raised $5.1M in Series B funding
ChoiceStream – Full-service Demand Side Platform that offers branding and pay for performance digital advertising services raised $7.5M in Series B funding
Newest SaaS Services:
Atomic Reach – Helping you create great content for real people
Sumday – Save and invest your money in small, but meaningful ways
RapidMoon – Collaboratively prototype & build visual front-ends without coding
Good.Co – Take fun, science-backed quizzes with your friends
Find a Reporter – Submit AngelList URL and find the best TechCrunch reporter
Wagepoint – Simple Online Payroll backed by the World’s Friendliest Team
An Infographic of Interest:
Other Great Weekend Reads:
What do you think bootstrapping is? Probably the same that we did until we read Adii Pienaar’s 5 Characteristics of Bootstrapping. “Bootstrapping is probably not what you think it is and definitely not what the mainstream makes it out to be.”
“As we look at the stickiness of businesses today, we focus on a few key areas that drive value and make a customer successful – which leads to them to renew, upgrade, and never leave.” The components of stickiness are spelled out in the meaning of stickiness.
If it were only that easy to use your competitor’s products all the time – some of us don’t quite have that luxury but we can glean some insights from someone who has. “My general approach to competition is to “obsess about their products while completely ignoring the company.”
And in case you missed the latest from the Amity blog: 7 Reasons You Might Not be Ready for Customer Success …Yet!
Want something added to the SaaS 2.0 Tattler – let us know! And let us know your take on the SaaS 2.0 Tattler in general – we’d love your feedback.
Curated by the team at Amity using the outstanding tools provided by Product Hunt, BetaList and CrunchBase. We encourage sharing and subscribing!