Amity Blog

Best practices and tips from the customer success experts at Amity. Our blog has incredibly valuable information for your business.

  • Inside Customer Success: Loopio

    Inside Customer Success: Loopio

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  • The Anatomy of a Remarkable Customer Success Playbook

    The Anatomy of a Remarkable Customer Success Playbook

    The best way for CSMs to respond to scheduled and unscheduled events is by the use of playbooks. This article will explain what playbooks are, then provide some guidelines on building and using them.

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  • No One Expects the Customer Success Inquisition

    No One Expects the Customer Success Inquisition

    When dealing with Customer Success, be inquisitive and willing to ask what may seem like obvious questions. Get other teams involved, and help your customers move forward with your product.

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  • Not Having Strategic Conversations with Customers? Here’s How to Fix That

    Not Having Strategic Conversations with Customers? Here’s How to Fix That

    Some techniques that customer success executives can use to help CSMs be equipped for strategic conversations with key customer accounts.

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  • Static vs. Dynamic Segmentation Models for Customer Success

    Static vs. Dynamic Segmentation Models for Customer Success

    Paired with well-defined high-touch and low-touch engagement models, a reliable account segmentation model allows Customer Success Managers’ time and attention to be where it needs to be.

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  • Putting Customer Pain Points at the Centre of Your New Product

    Putting Customer Pain Points at the Centre of Your New Product

    Every marketplace has its gaps or customer pain points. Any new entrant to a market will have to scour the market for existing gaps and attempt to fill them with their business.

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  • How to Get Your Customer Success Budget Increased

    How to Get Your Customer Success Budget Increased

    Many customer success teams often struggle with communicating their value and thereby never get their budget fully approved. In return, this impedes their ability to scale. Here's how to get started.

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  • 4 Onboarding Mistakes & How to Avoid Them

    4 Onboarding Mistakes & How to Avoid Them

    When implemented correctly, onboarding sets your customers up for success. Check out these 4 common onboarding mistakes and learn how to avoid them for Customer Success and higher retention.

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  • What You Should Measure, But Probably Don’t

    What You Should Measure, But Probably Don’t

    As with anything, you need to look at what’s right for your business, team, and customer base, but here are some core metrics and data points that if you are not already tracking, you should be!

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  • 3 Ways Customer Feedback Helps CSMs Do Their Job

    3 Ways Customer Feedback Helps CSMs Do Their Job

    This is a key lesson for you to learn. You should be listening to your customers twice as much as you speak back to them.

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  • Client Success 101: Building Strong, Personal Relationships

    Client Success 101: Building Strong, Personal Relationships

    A fallout of the ‘digital age’ for businesses and Customer Relationships is that while we can now communicate with others faster and more efficiently than ever before, we are doing so with less care.

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  • Empowering One Another - Marketing and Customer Success

    Empowering One Another - Marketing and Customer Success

    Learning from the extensive knowledge that Customer Success has of what an ideal customer looks like, Marketing can improve its messaging and targeting strategies to attract better customers.

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  • Rules for Increasing Retention and Creating Growth Within Existing Accounts

    Rules for Increasing Retention and Creating Growth Within Existing Accounts

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  • 6 TED Talks That Are Surprisingly Relevant to Customer Success

    6 TED Talks That Are Surprisingly Relevant to Customer Success

    Customer Success isn't just about Customer Success, it's about skills, learning, growth, people, and more. Here are some TED Talks about some other life things, but that will help you as a CSM.

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  • [Infographic] The 4 Stages of Scaling Customer Success

    [Infographic] The 4 Stages of Scaling Customer Success

    It's never too early to be thinking about Customer Success at scale. From Day 1, a truly customer-centric company should ensure that Customer Success Operations are engrained in its DNA.

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  • A Beginner’s Guide to Churn Mitigation

    A Beginner’s Guide to Churn Mitigation

    High retention rates are the best way to achieve business success. Here are the top 10 ways to achieve business success my minimizing and mitigating customer churn.

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  • What's The Best Way To Handle Software Outages?

    What's The Best Way To Handle Software Outages?

    When your SaaS application goes down, the responsibility of Customer Success is to save face and mitigate the damages for customer relationships and retention.

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  • 3 Simple Ways To Promote Productivity And Proactiveness

    3 Simple Ways To Promote Productivity And Proactiveness

    Specific steps one needs to take to be less reactive and how they'll help customer success teams to scale through increased CSM productivity and proactivity.

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  • 10 Leaders' Advice on Getting Started in Customer Success

    10 Leaders' Advice on Getting Started in Customer Success

    We asked 10 Customer Success Leaders with proven track records of building and growing thriving Customer Success Organizations "what's one piece of advice you wish you'd been given when you started?"

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  • Inside Customer Success: Sysomos

    Inside Customer Success: Sysomos

    David Follert, Manager of Customer Success at Sysomos tells us how Customer Success became a pillar of Sysomos’ culture and how his team's structure and priorities have evolved over the years.

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