Mathilde Augustin

Mathilde is a Digital Marketing Analyst at Amity. After moving from France to complete a degree in Political Science from McGill University, she decided to settle in Toronto in order to pursue her passion for Marketing and Tech.

  • Hiring the Perfect CSM for Your Business Model

    Hiring the Perfect CSM for Your Business Model

    On top of the skills and qualities a CSMs should always possess, there are some dominant traits to look for based on the specificity of your business. Here are qualities to look for when hiring a CSM.

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  • How Customer Success Gets You to Product/Market Fit

    How Customer Success Gets You to Product/Market Fit

    There are three core advantages to implementing a Customer Success team early on to help you reach Product/Market Fit and get into a successful scaling phase.

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  • 10 Must-Read Articles for Junior Customer Success Managers

    10 Must-Read Articles for Junior Customer Success Managers

    More and more new grads are looking at the industry as an opportunity to have a real impact and jumpstart their careers. Here are 10 blog posts that every new CSM should read.

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  • How Customer Success Helps Sales Secure New Business

    How Customer Success Helps Sales Secure New Business

    Customer Success can not only power retention and expansion, but it will also allow your Sales team to acquire new business more efficiently. Here's how a CS organization will get you more logos.

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  • How to Kick Things Off with Your Customers

    How to Kick Things Off with Your Customers

    From collaborating with Sales to preparing your first customer calls, here are some best practices to help you navigate your first few days with a new customer.

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  • How Would You Die On Game Of Thrones?

    How Would You Die On Game Of Thrones?

    While it appears that all men must die on Game of Thrones, not all customers must churn. The battle against churn is not easily won, but Customer Success Managers are constantly arming themselves.

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  • Team Management Tips for Amazing Customer Success Leadership

    Team Management Tips for Amazing Customer Success Leadership

    Managing a team is never an easy task. Customer Success leaders take responsibility for delivering advice and career development opportunities to their teams; hiring and onboarding; and much more.

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  • The QBR Mistakes You Need To Stop Making

    The QBR Mistakes You Need To Stop Making

    We asked leading Customer Success experts to share the biggest QBR mistakes Customer Success teams are guilty of, and how to avoid them moving forward.

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  • How to Get More From Your Net Promoter Score Program

    How to Get More From Your Net Promoter Score Program

    One reason why Customer Success teams pay close attention to NPS is that it can indicate an existing risk of churn. Yet, there’s more you can do to power up your Customer Health Score and NPS program.

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  •  The Best Time Management Techniques for Customer Success Professionals

    The Best Time Management Techniques for Customer Success Professionals

    As a Customer Success Manager, there’s a lot you can do to take ownership of your schedule and do what needs to get done. Take a look at these time-management techniques for Customer Success Managers.

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  • 5 Powerful Videos That Spotlight Customer Advocacy

    5 Powerful Videos That Spotlight Customer Advocacy

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  • 10 Leaders Share Their Customer Success Career Paths

    10 Leaders Share Their Customer Success Career Paths

    Not only can it be difficult to get started in Customer Success, it’s also challenging to have a clear idea of what your career path should look like. Here are 10 Leaders' Customer Success Stories.

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  • Expert Tips: Setting Goals With Your Customers

    Expert Tips: Setting Goals With Your Customers

    Success is nearly unattainable without set goals. We sat down with Wynne Brown, Director of Customer Success at Seal, to learn what her pro-tips for setting goals with customers are.

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  • Tales of Terrible Customer Service

    Tales of Terrible Customer Service

    It’s called SaaS for a reason: Software as a SERVICE. As Neil Patel puts it: Considered holistically, SaaS is a service that involves interaction between people doing business.

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  • Inside Customer Success: Loopio

    Inside Customer Success: Loopio

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  • Empowering One Another - Marketing and Customer Success

    Empowering One Another - Marketing and Customer Success

    Learning from the extensive knowledge that Customer Success has of what an ideal customer looks like, Marketing can improve its messaging and targeting strategies to attract better customers.

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  • 6 TED Talks That Are Surprisingly Relevant to Customer Success

    6 TED Talks That Are Surprisingly Relevant to Customer Success

    Customer Success isn't just about Customer Success, it's about skills, learning, growth, people, and more. Here are some TED Talks about some other life things, but that will help you as a CSM.

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  • A Beginner’s Guide to Churn Mitigation

    A Beginner’s Guide to Churn Mitigation

    High retention rates are the best way to achieve business success. Here are the top 10 ways to achieve business success my minimizing and mitigating customer churn.

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  • What's The Best Way To Handle Software Outages?

    What's The Best Way To Handle Software Outages?

    When your SaaS application goes down, the responsibility of Customer Success is to save face and mitigate the damages for customer relationships and retention.

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  • 10 Leaders' Advice on Getting Started in Customer Success

    10 Leaders' Advice on Getting Started in Customer Success

    We asked 10 Customer Success Leaders with proven track records of building and growing thriving Customer Success Organizations "what's one piece of advice you wish you'd been given when you started?"

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